A Pre-War Italian Brand Reborn To Hawk Restyled Chinese Crossovers
Italdesign has taken the wraps off the new Itala Automobili 35. Classic Italian brand is being revived by DR Automobiles Groupe. The 35 is reportedly a restyled version of the Trumpchi GS3. We haven’t heard much from Italdesign since Audi offloaded the company last year , but they’ve quietly unveiled the Itala Automobili 35 at the Museo Nazionale dell’Automobile earlier this month. It resurrects the Itala brand, which was established in 1903 and reportedly went defunct in 1934. Created for DR Automobiles Groupe , the Itala 35 is believed to be a restyled version of GAC’s Trumpchi GS3. Italdesign was light on specifics, but said they primarily focused on the front and rear ends as they undertook a “complete redesign of all non-structural plastic parts, including bumpers, the upper bonnet fascia, tailgate and spoiler.” Some elements – such as the lighting units – carryover, but they’ve been ...